Social media provides a powerful opportunity to share the positive story about the benefits of frozen foods.

This toolkit will assist in high quality social media messaging and imagery for Facebook, Twitter and LinkedIn. Join in our efforts to  bring awareness and educate users on the #FrozenAdvantage

Instructions

To use weekly content for each social channel:

Suggested Use

Post about the benefits of frozen food once a week with our Frozen Advantage toolkit. 

Suggested Hashtags

At a minimum, be sure the posts utilize #FrozenAdvantage so we can track our reach. Here are other hashtags for your consideration to support additional visibility: 

#FrozenFoods #FoodWasteSolution #FrozenFightsFoodWaste 
#FrozenFoodFacts 

Best times to post for organic reach:

Facebook

Wednesday or Thursday between 11 am – 12 pm

Twitter

Wednesday or Friday between 8 am – 10 am

Linkedin

Wednesday or Thursday between 8 am – 10 am

Social Media Post Text

Facebook:
Post 1:

Should you eat more frozen foods?
Studies say yes! According to Nutritionist, Keri Glassman, “It’s one of the best health secrets! Frozen vegetables are picked at peak ripeness, when they are most nutritious and then they are flash frozen so they retain those nutrients.”
Watch to learn more about the latest nutrition research on frozen ⬇️
https://cnn.it/3flrgHj

Post 2:

MYTH ❌ Frozen meals aren’t a good choice for health-conscious consumers
FACT ✅ “Better-for-you” options are available in the frozen food aisle to make it easier for consumers to control intakes of calories, fat, saturated fat and sodium with clear nutritional information and portion-controlled packaging.
Get the frozen facts >> https://bit.ly/3tY8REU

Twitter:
Post 1:

Should you eat more frozen foods?
According to Nutritionist, Keri Glassman, “It’s one of the best health secrets! Frozen vegetables are picked at peak ripeness, when they are most nutritious and then they are flash frozen to retain those nutrients.”
https://cnn.it/3flrgHj

Post 2:

MYTH ❌ Frozen meals aren’t a good choice for health-conscious consumers
FACT ✅ “Better-for-you” options are available in the frozen food aisle to make it easier for consumers to control intakes of calories, fat, saturated fat & sodium
Learn more >> https://bit.ly/3tY8REU

LinkedIn:
Post 1:

Should you eat more frozen foods?
Studies say yes! According to Nutritionist, Keri Glassman, “It’s one of the best health secrets! Frozen vegetables are picked at peak ripeness, when they are most nutritious and then they are flash frozen so they retain those nutrients.”
Watch to learn more about the latest nutrition research on frozen ⬇️
https://cnn.it/3flrgHj

Post 2:

MYTH ❌ Frozen meals aren’t a good choice for health-conscious consumers
FACT ✅ “Better-for-you” options are available in the frozen food aisle to make it easier for consumers to control intakes of calories, fat, saturated fat and sodium with clear nutritional information and portion-controlled packaging.
Get the frozen facts >> https://bit.ly/3tY8REU

Additional Graphics

Frozen Advantage GIFs

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Frozen Advantage Email & Web Banners

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